Does this also account for police officers or others in positions of trust to be punished more harshly?
Sex offending celebrities could see their public image used against them when being punished as part of an overhaul of decade-old sentencing guidance for British judges.
Previous "good character" may be considered as an aggravating factor when it has been used to commit a sexual offence, new guidelines drawn up by Britain's Sentencing Council said.
In practice, this means in the future the likes of disgraced broadcaster _____, who used his fame to commit crimes against women and children, could receive more severe sentences.
Covering more than 50 offences including rape, child sex offences and trafficking, the official guidance places more emphasis on the long-term and psychological impact on victims than the previous 2004 guidelines it will replace next year.
The new guidelines also bring in higher starting points for sentences for some offences, such as rape, which the new guideline now allows a starting point of 15 years for top category sentences.
"Across the justice system, changes have been made to ensure that the alleged offenders' behaviour and the context and circumstances of the incident are scrutinised, rather than the credibility of the victim," Chief Constable David Whatton, national policing lead for violence and public protection, said.
Other significant changes include the removal of "ostensible consent" from the guidance, that is, the idea that a child over 13 can agree to sex, while greater emphasis will be placed on grooming by individuals and gangs.
Although work on the new guidelines started a number of years ago, it comes after a series of high-profile sex offence cases, which have had an impact on attitudes towards sex crimes.
Revelations about disgraced TV presenter _____ saw high numbers of sex attack victims come forward, while cases involving grooming gangs in Rochdale and Oxford raised questions about social care and attitudes to victims.
Sentencing Council chairman Lord Justice Treacy said: "This guideline will make real changes to the way offenders are sentenced for these very serious, sensitive and complex offences."
"It will help judges and magistrates sentence in a way which protects our communities from this kind of offending and the suffering it causes."
Lord Justice Treacy said the new approach would bring about sentences that reflected what the victim had been through and take in a full profile of what the offender had done, such as grooming victims or abusing trust.
"No-one wants more people falling victim to offenders who come before the courts, and public protection is central to this guideline, whether this is by jailing offenders or, where appropriate, imposing a rigorous treatment order and other restrictions to prevent reoffending," he said.
The new guidance also takes into account the increased use of technology in sex offending since the previous guidelines were issued.
In many of the offences, a new aggravating factor is "recording the crime", as filming and photographing victims has become more common.
Due to the growth in online offending, the Council has included offending committed remotely, such as via a webcam, when dealing with offences like sexual activity with a child.
- Sex offences sentencing overhaul: More emphasis on long-term impact on victims as celebrities have fame used against them